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Free tools

Free SEO tools, built to teach as you use them.

Every tool here teaches one specific concept while you use it. No signups. No paywalls. Built for working SEOs and learners alike — open one, get value, close it. New tools added every quarter.

Why these tools exist

Every paid SEO tool starts with what's free — they just add scale, history, and convenience on top. The free versions of these checks are enough for 90% of working SEOs and 100% of learners.

Each tool here is built around one principle: it should teach you something while you use it. The SERP Preview doesn't just show you how a result looks — it scores it, tells you what's wrong, and explains how to fix it. That's the bar.

If you have a tool you wish existed, tell us. We build them in the order people actually need them.